Thinkific vs Teachable: Which is Best in 2022?

If you look to make money online and would like to sell your online courses there are two most popular platforms you can use for that: Thinkific and Teachable.  

Students like online courses because they can easily access world-class educational learning at their own pace.  If you would like to have your own website and sell online courses from it, you would need the best platform for that.

There are two best platforms out there which are Thinkific and Teachable. Let’s see which one is better.

Disclaimer: We may receive a small commission at no cost to you if you decide to buy a paid plan. You can read our privacy policy if you need more details. With these articles we help people know about online business tools that are currently best on the market. Let’s get started. 

Thinkific vs Teachable: Overview.

There are more than 40k course creators who use Thinkific. You can sell courses and membership sites all in one place.

Thinkific vs Teachable: Thinkific Overview

The most useful features of Thinkific are:

  • An easy setup that gives you absolute control over your  content and customer data.
  • Excellent web design options that allow you to customize your website and courses without knowing any coding.
  • Analytics and marketing tools that help you maximize engagement and boost sales.
Thinkific vs Teachable: Teachable Overview

The most useful features of Teachable are:

  • A drag and drop editor that helps you quickly build web pages.
  • Analytics tools to help you track your audience engagement and sales
  • Easy to design landing pages optimized for better conversion rate and sales
  • Advanced marketing and sales pages to help you after you launch your courses campaign
  • You can insert Teachable buy buttons right into your WordPress website with a plugin.

The difference between Teachable and Thinkific here is that 

Teachable provides better marketing features, while Thinkific offers futures for a better website design.

Let’s take a look at more futures they have.

Thinkific vs Teachable: Which One is Best?

1. Performance and Uptime Review.

You always need your course builder to be online and working properly. If the platform goes offline and has technical issues, your students won’t be able to learn or pay for your courses.  If this happens, you can lose revenue and even hurt your brand. You need a reliable platform with high uptime levels.

Thinkific offers an excellent 99.99% uptime and even claims its word for it. It also will constantly monitor your website to make sure all the processes work well 24/7. 

The Teachable also monitors the performance and offers stable uptime, though it has more incidents of downtime reported, issues with billing information, connectivity and other errors.

Though Thinkific has also faced downtimes, it fixed the issues and aims to deliver 99.99% uptime. 

Winner: Thinkific.

Thinkific does a better job taking care of their uptime.

Get started with Thinkific.

2. Ease of Use for Course Creation.

Your course creation platform needs to be easy for you to use. You don’t need a complex user interface. It needs to be simple and user-friendly.

Here are some of the key features of Thinkific:

  • A drug and drop future will help you upload and position your content and files, so you can launch your course faster.
  • You don’t need to know any coding to be able to customise your themes.
  • You can upload any file format and multimedia content such as video, image, audio ,downloads, TypeForm, discussions, surveys and other.
  • It gives you a free hosting of your video content
  • It has a prebuilt themes for you to create your webpages
  • You can integrate it with any preferred email marketing software such as MailChimp, ActiveCampaign, ConstantContact and more.

Teachable also has features for an easy to use interface:

  • You can add an image, text, video, Pdf, audio on a cloud storage services such as Google Drive, OneDrive or Dropbox
  • It also has a drag and drop feature so you can create pages easy and fast
  • Your website will be high responsive on any device such as laptop, desktop, phone or tablet
  • You can instantly create a page with your online course offer by using Page Editor
  • There is a multilingual support feature for your foreign students
  • Plenty of sales templates, so you can create a sales page quickly

Winner: Teachable.

Get started with Teachable. 

3. Security Measures.

Each year many businesses are losing money because of cyber security attacks.

Both Thinkific and Teachable have strong security systems in place to keep your financial transactions and data safe.

Here are some security features offered by both platforms.


  •  To keep your data safe it has a secure  24/7 cloud hosting in place
  • You get regular automatic backups of your data.
  • Every bit of content is stored on secured servers and comes with an SSL certificate.
  • Security updates itself automatically every now and then.
  • They constantly monitor the platform to make sure that any security breach is noticed straightaway and the necessary actions are taken.
  • You get absolute ownership of your data.


  • It has the newest safest payment security in place.
  • Keeps all the student’s data safe and secure with full SSL.
  • Automatically and instantly updates new security features.
  • You control and own your data.

Winner: Thinkific.

Both platforms offer a strong set of security features. Thinkific has  stable uptime and gives extra security features.

Get started with Thinkific.

4. Marketing Features.

Both  Thinkific and Teachable require you to market yourself and give you all the futures and tools to run a successful marketing campaign.

Both platforms are equipped with strong marketing tools.

Thinkific Marketing:

  • Use affiliate marketing and reward your affiliates with instant payouts for bringing you sales. Track them directly, create different commission rates for your projects.
  • Integrate with email providers and send highly-personalized email campaigns to reach the right people. Run joint ventures to expand your email list and sales.
  • Connect your website with over 1,000 external marketing tools to get more sales.
  • Use advanced data tracking to optimize marketing campaign in real-time
  • Easily track your  ads and analytics through Google AdWords, Facebook, and remarketing campaigns

Teachable Marketing:

  • Track affiliate programs through built-in features. When your courses are sold pay your affiliates automatically
  • Use coupon codes to easily get new users or to encourage your current users to promote your courses
  • Customise your pricing plans with one time fees, subscription plans, or offer bundled courses
  • With landing page builder create nice sales pages
  • Easily for your students you can accept payments through 130+ international currencies for a single course.
  • Integrate with effective marketing tools such as MailChimp, Infusionsoft, Mixpanel, and more
  • Add pixels to your website to track the effectiveness of your marketing and retargeting campaigns

Winner: Teachable.

Teachable offers more marketing tools for you to run highly optimized marketing campaigns and manage it with ease and clarity.

Get started with Teachable

5. Data Analytics.

It’s essential for businesses to track the user data through visitors and marketing campaigns. The analytics tools help you make right business decisions.

Here’s what data analytics features Thinkific and Teachable provide.


  • Integrate easily with  data analytics such as Facebook, Google AdWords, and other remarketing tools
  • Check the status of individual students  by using specific filters
  • Send emails to selected groups of students
  • Run highly personalized campaigns for selected groups


  • Track students signups and your revenue within a specific period
  • Define the average completion rate of lessons and quickly sort them through different student account types
  • Export each course revenue data and student information
  • Integrate with Zapier to send related events to any marketing tool
  • Find out which campaign converted the student into your learning platform

Thinkific and Teachable are online course platforms that offer reliable integration of analytics tools.

Winner: Teachable.

Teachable gives a better set of data analytics tools to target and track your audience and sales. It also has better tools to watch the journey of students.

Get started with Teachable. 

6. Customer Support.

FWhen you have an online course business it is essential for you to offer great customer support for your students. When your students have a problem you need to resolve the problem quickly.

Both the online learning platforms offer helpful online tutorials and have customer service with support tickets. The use of a support ticket gives students answering time within 24 hours or more. Both platforms also offer students their community on social media for quick resolution of queries.

Both Thinkific and Teachable  have the following customer support via:

  • Support tickets
  • Onboarding emails
  • Online tutorials
  • Knowledge base
  • Active Facebook groups for queries

On Professional plan, Teachable also provides real-time live chat customer support. 

With Thinkific, to contact customer support students will  have to fill out a form which is not as quick and comfortable as straight live chat.

Thinkific though has faster and relevant responses and works on weekends as well. Teachable customer support is only available on working business days of the week.

Winner: It’s a Draw!

7. Payment Integrations.

Your platform or website needs to have a secure payment for your customers. Both Thinkific and Teachable offer reliable payment options with PayPal and Stripe.

Thinkific also prevents failed transactions on Stripe by using Stunning future.

With Thinkific you will have fewer chances of downtime or failed transactions and more satisfied clients.

Thinkific and Teachable both can be integrated with third-party tools to help you handle taxes efficiently.

Winner: Thinkific.

Get started with Thinkific.

8. Customization.

To make your online learning service different from others on the market, choose a platform with excellent customization options.

Let’s take a closer look at the customization features of both the platforms.


  • the learner can request for a course or lesson in advance by using a prerequisite lesson feature 
  • Have multiple course instructors in real-time to cater with different groups of students. Boost revenue having numerous students at the same time.
  • Drip content feature to deliver content as a student progresses
  • Integrate with membership sites and attract more learners to your platform
  • You can have private and hidden courses based on free and paid options
  • Use multiple themes to showcase your brand the way you want it
  • Give course completion certificates for students


  • You can easily create web pages and customize the look and feel of your website
  • Fast  set up with an email and name your school
  • Add quizzes and have animated discussions with your students
  • Customize your platform without any coding
  • Use comment and email features to build a vibrant community and  offer extra support for users
  • Thousands of online instructors can help you along the way to provide high-quality courses

Winner: Thinkific.

With multiple themes and futures, Thinkific allows you to deliver more excellent functionalities. Thinkific is a clear winner.

Get started with Thinkific.

9. Pricing Plans.

Let’s compare the prices of both options before making a decision.

The monthly subscriptions that are billed annually offer much lower prices.

Thinkific Pricing:

Thinkific offers a 20% discount on its annual subscriptions. It has Free, Basic, Thinkific Plus and Pro plans. Paid plan starts from $39 per month billed annually.

With Thinkific’s free plan you can offer three courses, unlimited students, content hosting, quizzes & surveys, and instant access to funds.

You can start with a free plan and expand through a paid plan when you would need more futures.

Teachable Pricing:

Teachable provides a few  pricing plans such as Basic, Professional, and Business plans, which cost $29, $79 and $399.

You also get a free plan with basic features.

Winner: Thinkific.

Both platforms offer unlimited students and video in higher plans, but only Thinkific offers unlimited courses. 

Get started with Thinkific.

Teachable vs Thinkific: Highlights.

That’s all about both platforms. To consider things,  step back and analyze points and futures of each platform carefully.

Check out the pro’s of each platform:

Thinkific Pros:


  • no transaction fees.
  • Easy course navigation and functionality.
  • Free trial plan with ability to create a course ( no credit card details needed)
  • Create as many courses as you want.
  • Free video hosting.
  • Market your course directly on your website, social media, or elsewhere.
  • Stripe and Paypal payment processors connected so you can get instant payments.


  • The free plan has limited features.
  • No ability to conduct workshops or live streaming.
  • Quiz and survey features are not so advanced.

Teachable Review:


  • A user-friendly interface.
  • It has strong analytics and reporting tools.
  • 24/7 premium live chat support.
  • When affiliates make sales for you, the payments to them go automatically.
  • Free video hosting.
  • A solid iOS app.
  • It handles VAT tax for you.


  • It has transaction fees.
  • Weaker course compliance.
  • It has less pricing options.
  • The course’s bulk sell option is weak.

Wrap Up.

This comparison between Thinkific and Teachable can help you make an informed decision. Both online course platforms are a great solution for your business. In our opinion, Thinkific offers more features to help you launch business quickly with high reliability and security.

If you would like to know more what’s is best right now on the market, check out our full review of online course platforms.

Start with Thinkific 14-day free trial